In 2004, CITI principals visited 18 companies for substantive presentations. We made 33 presentations to industry events or industry/government events.

Examples:

• Keynote talk ("The Economics Of Reality-TV") at the International Emmy's TV awards, at its associated conference devoted to the topic of reality TV.
• Presentation about blogging at the 2004 Davos meeting of the World Economic Forum
• 6 articles in industry trade journals last year.
• At our own conferences and events (35), approximatelt 190 industry speakers and panelists participated, representing 125 firms. The audience included representatives from over 400 different firms.
• The aim of the conferences, in most cases, is to organize and catalyze academic research, to present it to an industry/government/academic/nonprofit audience, together with speakers and commentators from those sectors.  Our conferences in 2003-2004 featured speakers from 34 research universities and other research institutions.
• We published or completed in 2004 ten books (this includes also forthcoming books, and these books will therefore appear in 2005), and 126 papers and articles.

2004/3 events included:

• Internet Concentration and Its Impact
• Peer-to-Peer Video as a Mass Medium: Business, Technology, Community, & Law
• Getting Control over Mobile Telephone and Wireless Data Spending
• Voice over IP as a Disruptive Technology
• Investing in Infrastructure: Increasing Internet Access in the Developing World
• Media Concentration
• Trading Opportunities and Options on the Spectrum Frontier, (in London, with London Business School)
• ITU Statistics Collection Efforts
• Evaluating the Break-up of the Bell System, 20 years later
• The Broadbanding of Europe
• Remedies For Telecom Recovery
• WiMax: A Reality Check
• What Spectrum Allocation Models Work Best, When, and Where?
• Remedies for Telecom Recovery II
• Voice over IP in Europe
• "Telecom Recovery," (Special event at the ITU Telecom World 2003, Geneva)
• "Telecom Recovery," (Telecommunications Policy Research Conference)
• The State of Basic Research in Telecom
• Strategies for Telecom Managers (with the Conference Board)
• Turmoil in the Telecommunications Industry: Implications for Developing Nations
• Post 9-11 Network Resiliency
• Policy Implications of the Telecom Crisis (in Washington, D.C.)
• Downturn in America and Japan: comparisons (Tokyo, Japanese Association of Industry at Kaidenren)
• Causes for the Telecom Downturn
• European Telecom Recovery (in London, with London Business School)
• European and American Strategies for Telecom Recovery
• Telecom Crisis and Developing Countries

CITI attracts visitors from around the world. One has recently become the Vice Minister of Communications for South Korea, the senior civil service position in a country that has become a world leader in broadband.

The MBA concentration is in "Management of information, communications, and media, joining media, IT, and communications.

CITI also played a role in co-founding the campus-wide PhD program in Communications.

Our main and major effort in teaching today is the creation of a curriculum/course/textbook in media and information management. It involves the creation of a substantive tool content for media and communications management. The traditional approach to this has been to survey various media industriesÑtelecom, wireless, cable, etc. Our mission is to instead introduce students to concepts and tools of management from all parts of the business curriculum Ð media accounting; financing media; pricing of information products; marketing media; demand analysis for media products; media human resources; media strategy; capacity planning; entertainment law; etc. These themes cut across the various media industries, and integrate much of the entire B-School curriculum. We are working on making this into a textbook in media management.

CITI contribution to students can also be seen through one testimonial of an alumnus, who wrote recently:

"Your unit gave me during 1983-84, while completing my MBA, the environment to research the then primitive concept of pay TV...
I can recall the exact moment and place (on Broadway, near 116th St) where the solution occurred to me, and intend revisiting it on the way to seeing you on the 11th. I pitched the idea to an investor group of newspaper owners immediately after leaving Columbia in April 1984, they bought in, we set up a company called M-Net, launched the service, broke even in 1988 and did an IPO in 1990. ...
Over the years the group expanded out of its base in South Africa to become the biggest media group by far on the continent of Africa (you may have seen some recent coverage in [Time or on CNN]. We also manage the pay TV platforms (much like your DirecTV) in Greece and Thailand, and own 50% of the biggest instant messaging service in China called QQ, which some 48 million Chinese use...
I should like you to know that, if your unit never existed, at least my life and the lives of our 11,800 employees in almost 50 countries would have been very different."